![]() ![]() But the main difference in SPIN Selling vs The Challenger Sale Model is that Challengers teach, while SPIN sellers ask questions. What is the difference between SPIN Selling vs the Challenger Sale Model? Which is better?īoth sales strategies work. ![]() Like this article? Sign up for a free trial here. Shortform has the world's best summaries of books you should be reading. This article is an excerpt from the Shortform summary of "The Challenger Sale" by Matthew Dixon and Brent Adamson.
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